December 5, 2018
On Friday, November 30,Olivier Le Blanc, USAID Development and Outreach Communication Specialist held a guest lecture at AUCA on the topic of Story-Driven Communication.
During the presentation, Mr. Le Blanc, an experienced development specialist, explained how USAID, including its mission in the Kyrgyz Republic, are adopting Story Driven Communication to support their outreach and public relations efforts. Olivier Le Blanc also provided advices and practical examples on how to implement the concept.
Key suggestions and tips for the creation of story-driven materials included the following:
See a PPT of the lecturer by following the link.
The presentation was made possible by the support of the American people through the United States Agency for International Development (USAID).
Since September 2016 AUCA has been implementing USAID Building the Future Project, which provides the unique opportunity for outstanding students from all regions of Kyrgyzstan for obtaining a quality higher education at AUCA, enhance the research capacity of AUCA faculty and students, and facilitate accreditation of the Business Administration program of AUCA.